Job Description

IMI Agency

Traffic Specialist

(Creative Services Dept.)

Marketing Agency

Kennesaw , GA (Metro – Atlanta)

Anticipated Start: J une 2025

Status: Full-time | Hybrid (2 days a week in office)

Mission:

IMI Agency specializes in Building Better Beverage Business ™ for our Hospitality Clients through innovative marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs for all channels in the Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients.

What we are looking for:

We are looking for an extremely organized, methodical, detail-oriented, and people-prone Traffic Specialist to join our Creative Services Department (CSD). Our CSD team is a key factor of IMI's service offerings, holding internal (IMI) and external (clients and suppliers) brand identities. CSD brings visual marketing ideas to life, along with executing other digital and print creative initiatives internally and externally. Our CSD team does everything from creative ideation sessions to menu design, graphic imagery, and more! The Traffic Specialist must be deadline-driven and concise in communication. With multi-faceted marketing campaigns, information is constantly being relayed with many details being to the minute. The Traffic Specialist is the liaison between the client, production manager, and graphic designers, tracking all edits and revisions as they develop, while proofing, balancing workloads, maintaining timelines and priorities along the way.

Critical Competencies:

Given the high visibility of IMI Agency within the Chain Hospitality Operator, Beverage Supplier and Beverage Distributor B2C and B2B communities , along with the ethical, transparent, and legally compliant ethics of our company, all IMI representatives must be intelligent, mature, well-polished, trustworthy, and have a high standard of ethics and leadership. You must have confidence and class in carrying out IMI's mission. A lso , know how to receive constructive feedback , implement the necessary changes in performance and work, based on the feedback. You must dress and carry yourself in a manner that is superior to the standard, along with speaking and writing clearly.

Adaptability | Communication | Job-Related Business Focus | Planning & Organizing | Problem Solving | Teamwork | Technical Expertise | Work Habits

Duties:

• Reviews daily workloads with the Production Manager, adjusting assignment priorities as needed.
• Ensures the appropriate design talent is assigned to the project while maintaining evenly distributed workloads amongst the designers. Assess and adjust each job schedule and overall workload as demands change.
• Obtains all assets needed to complete the assignment from the Account Team/Client.
• Make sure each designer completes the assignments by the designated milestone and/or deadlines. Acts as the mediator between all Account Management members and the creative teams.
• Liaises with the Account Team when client contact is required for approvals or to gather needed assets to complete the job.
• Maintains an accurate record of the projects, including changes and updates within the designated project management program.
• Contacts all department clients about the current deadline status and any issues that may need the client's or agency's attention.
• Coordinates with production on all outsourced requirements and the scheduling and delivery of those resources.
• Opens projects, assigns project numbers, and enters instructions in the designated project management tool.
• Assists with preparing project quotes based on input and direction from the client.
• Traffics projects with graphic designers and freelancers as needed.
• Designated to assist and back up the Production Manager.
• Performs all duties as assigned.

Education & Required Qualifications:

• Bachelor's degree in marketing, advertising, business, or a related field.
• Experience and successful working record of traffic coordination, creative project management, account coordinator, agency work, or a similar role within a creative or marketing environment.
• Experience working with graphic designers and freelancers. Hospitality and/or food & beverage industry experience is a plus.
• Has experience enga ging and contributing to creative ideation sessions.
• Successful working record of completed high-level, high-volume project management duties.
• Ability to absorb, retain, and reenact processes and procedures.
• Highly organized with excellent time management skills, attention to detail, and the ability to manage multiple projects simultaneously.
• Highly flexible, receptive to change and feedback in a fast-paced environment.
• Adept at multi-tasking and handling multiple projects simultaneously.
• Possess a “can-do, will-do” mentality and high energy.
• Excellent interpersonal and communication skills, both oral and written, with the ability to collaborate across departments, establishing and maintaining professional relationships.
• Expert proficiency in Microsoft Office (particularly Excel, Word, Outlook, and Teams).
• Experience with project management software; FunctionFox and flipbook experience is a plus but not required.
• Knowledge of Adobe Creative Suite, creative tools, and creative assets.
• Follow-up and Follow-through must be your mantra.
• Self-motivated and results driven.
• Ability to maintain confidentiality.
• Ability to travel as needed.
• The ability to make sound decisions independently.
• The ability to streamline all projects and prioritize assignments.

IMI Agency is an equal-opportunity employer.

We celebrate diversity and are committed to an inclusive environment for all employees.

If this describes you and you can work in a macro-managed environment and complete tasks with spot-on accuracy, we want to hear from you!

Contact : [email protected]

IMI Agency (Incentive Marketing, Inc.) specializes in Building Better Beverage Business™ for Hospitality Clients through innovative marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs across the Chain Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients. For over 30 years, we have maintained a singular focus: to manage in the best interests of our clients. We exist as an extension of our Clients, a partner—there to simplify the complex, to be transparent, to offer a unique perspective that goes beyond the bottom line...but is always completely aligned with their goals and objectives.

Compensation details: 45000-50000

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